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USA Today kicked off its serialization of the Superman strip from DC’s Wednesday Comics this morning in its print and online editions.
As announced last month, the John Arcudi and Lee Bermejo story debuts in today’s newspaper, with subsequent episodes appearing on the USA Today website, which boasts an audience of 3.6 million. Each weekly online installment will be promoted in the print edition.
USA Today’s Wednesday Comics web page sports a DC Comics logo and head shots of Superman, Green Lantern, Batman, Sgt. Rock and Wonder Woman. The brief article below the Superman comic includes a link to Diamond Comic Distributors’ Comic Shop Locator.
The New York Daily News also covers the launch of the 12-week miniseries, whose format and approach pay homage to the golden age of Sunday comics: The 16-page comic unfolds from 7 inches by 10 inches to 28 inches by 20 inches. Each of the 15 stories get its own 14-inch by 20-inch page.
“It’s either old-fashioned or it’s cutting edge, or it’s a little bit of both,” DC Comics Executive Editor Dan DiDio tells the Daily News.