Warner Bros. signals bigger role for DC Comics
DC Comics will begin to play a larger role at Warner Bros., a move marked by an organizational announcement next week, Heat Vision reports.
That will be followed in about a month by the unveiling of a spread sheet laying out how various DC superheroes will be introduced to consumers, Warner Bros. CEO Barry Meyer told attendees of the Bank of America Merrill Lynch Media, Communications & Entertainment Conference.
The news comes more than a year after a restructuring that saw the creation of DC Entertainment, “a new company founded to fully realize the power and value of the DC Comics brand and characters across all media and platforms,” headed by President Diane Nelson.
Meyer, who’s been chairman and CEO of Warner Bros. since 1999, said the studio had been looking after DC in a “custodial way,” but that it’s now time to become “much more entrepreneurial.” The decision is fueled, in no small part, by the end of the Harry Potter franchise next summer.
There’s little — okay, no — indication what the nature of next week’s “organizational announcement” will be, but we can probably expect plenty online speculation between now and then about the frequently rumored move of DC Comics from New York City to Los Angeles.