The Hero Initiative’s questionable political tweet [Updated]
A crude political comment that’s appeared for most of the day on the Twitter feed of The Hero Initiative has apparently gone unnoticed by most of the charitable organization’s more than 3,000 followers.
The tweet, “America! Stick your dick in the crazy!,” popped up early this morning as part of a tongue-in-cheek meme devoted to potential campaign slogans for Rep. Michele Bachmann, a Republican presidential candidate. Twitter memes aren’t at all uncommon — they appear daily without fail in the “Trends” column — but it’s unusual for an organization reliant on volunteers and donations to wade in with a remark so potentially, or patently, offensive.
Only two of The Hero Initiative’s Twitter followers responded to the comment: One wrote, “Love the cause, not so much the twitter feed,” while the other asked, “Can I get a refund on my 2011 membership?”
It seems likely the tweet wasn’t intended to be sent from The Hero Initiative feed, but instead from the personal account of an organization staff member. If that’s the case, it’s a matter of carelessness rather than poor judgment. However, it remains crude no matter what.
Hero Initiative President Jim McLauchlin didn’t respond to a request for comment by press time.
Updated (6:51 p.m. PT): McLauchlin responded in the comments below, explaining, “We had a spam problem over the weekend as well while I was on the road as well. Just saw this, and we have deleted the message. Passwords changed.”