Ape Entertainment arrives on Sesame Street
Following the unusual press release last July where Ape Entertainment announced they were in negotiations with Sesame Workshop to produce a series of comic books featuring the characters from Sesame Street, Ape Entertainment confirmed this week that they have indeed completed those negotiations and will publish Sesame Street comics this fall.
“We are excited about our new relationship with Sesame Workshop to bring the Sesame Street characters to comics, which is a dream come true for all of us here at Ape,” said Ape Entertainment COO Brent E. Erwin in a press release. “Elmo, Big Bird, Cookie Monster, Grover, and the whole Sesame Street gang have always been a part of our lives, now we feel like a part of their family, and that’s a great feeling.”
According to the release, the comics will “emphasize educational and entertaining content for younger readers,” in standard comic-sized printed editions for $3.99 and digest-sized hardcover comic book editions for $7.99. Ape CEO David Hedgecock told USA Today that the hardcover versions will contain additional content and are aimed at the younger crowd. “It’ll be in a sturdier format so when you pick it up and you want to read it to your three-year-old, they’re going to finger it and play with it and it’s not going to fall apart in your hands,” he said. They will also be available digitally through Apple’s App Store for iPad, iPhone and iPod touch.
Ape has built up a solid library of kid’s titles over the past few years, licensing kid-friendly properties like Richie Rich, Strawberry Shortcake, Casper and Kung Fu Panda, as well as popular mobile games like Cut the Rope and the mega-popular Pocket God. Adding Grover, Big Bird and the rest to their line-up seems like an “A-OK” move.