DC rolls out creator-focused Comic-Con ad campaign
Taking a page from Image Comics and its months-old “Experience Creativity” campaign, DC Comics has debuted the first of its creator-focused ads that will begin appearing next week in the company’s titles as the countdown to Comic-Con International begins.
Bearing the headline “See the sights. Talk the Talk. Meet the Makers,” the first installment features a photograph of Batman and American Vampire writer of Scott Snyder, accompanied by the quote, “It’s the greatest, biggest, most exuberant collection of geeks like me anywhere on the planet at once.” The ad also directs fans to the DC website, Twitter and Facebook accounts, where they’ll be able to follow announcements from Comic-Con.
DC teases that it will reveal the next creator on Friday, but want a list of candidates, you need look no further than the publisher’s recent portraits of writers and artists. See the full ad below.
Update: Image Comics Publisher Eric Stephenson writes, “Sincerely, we’re very flattered.”