"Justice League": Exploring How Superman Returns (Again)
Comic Books, Film
“I really don’t understand why people keep trying to tell Marvel and DC how to do business. These are wholly owned subsidiaries of major multi-national entertainment conglomerates with a poor track record of rewarding the contributions of the individual. […]
Not all comic book companies can be all things to all people. And it is increasingly obvious that Marvel and DC do not want to be anything but superhero publishers selling superhero comics to superhero readers through the supply chain that they have spent two plus decades optimizing to do so. And yes, this limits the amount of money they bring in from demographics outside what they consider to be their core target – straight white males. But it’s not as if Marvel and DC are the only game in town.”
— RM Rhodes at The Hooded Utilitarian, advising readers to stop telling Marvel and DC what to do
“These characters are part of our collective consciousness. They represent a lot more than just people in suits. Most of us grew up with them, and we want to be able to see them reflecting narratives that we identify with. For those of us who’ve recently acquired or who are still fighting for certain civil rights, for those of us who are still subject to a lot of discrimination, seeing the characters we love and grew up with fighting those same battles is gratifying in a way that seeing new characters we don’t know is not. It’s great that those stories are being written and told, and I appreciate every one of them, but there’s something much more powerful about seeing those stories told through the lens of characters that are practically part of our everyday lives.”
— A commenter named Tea, explaining why readers still care
It’s well worth clicking over and reading the whole article, as well as the comments, because both sides present their arguments cogently.