Robot 6

Quote of the Day | ‘It’s the new economy. You must adapt.’

insufferable1“I’m a big believer that if you buy a comic, you ought to own it. With Insufferable you pay what you will. The market will determine what it’s worth. My instincts are bearing it out. For every person who wants to take it for free, there are those who are willing to show support.

Going DRM-free moves the needle for us. I appreciate the fact that people are nervous about file sharing and piracy. I don’t share that feeling, but I appreciate that some people do. Share my stuff. I think of it this way: When you hear that people have downloaded your comic, appreciate that thousands are eager to hear what you have to say. The poetry club down the hall may not have the same problem. That’s a good problem to have. It’s the new economy. You must adapt.”

Mark Waid, on whether larger publishers will follow Thrillbent and Image Comics in adopting the DRM-free distribution model



I think one of the biggest arguments against DRM is the fact that it’s simply not working. Every comic — print, digital, DRM or no — ends up on the bit torrent sites. The DRM is either breakable or they just scan the print product.

DRM makes the experience worse for the paying customers. If you can make the experience better for the people who are paying, and lose nothing in terms of pirating, it seems like a no-brainer to me.

While I support DRM free works as well (our upcoming comic will be DRM-free; check us out on 10.17.2013 for details) I’m also not against DRM work. Being a marketing business guy—I do have to ask about your statistics. Is that true that EVERY title ends up there? Comixlogy’s DRM Guided View tech seems an example of good DRM as it’s a unique product offering for digital comics.

Comixology’s early release means that the pirates have almost all the comics before you can even purchase them at print stores. The rest are released slightly later as the pirates play catch-up with the releases. Any comic that is on comixology is as good as pirated.

Keep in mind that the company has seen exponential growth over the past two years while facilitating piracy.

Comixology no more “facilitates” piracy by putting comics on a digital format than UPS does by carrying the physical copies to stores..

i’m not particularly “for” or “against” DRM, but it’s also worth pointing out that what works for mark waid, an incredibly well-established (and well-paid) creator with a long history at major publishers, might not work for everyone.

these sort of quotes make me a little wary, because they may be true in one specific sense, but they often rest on huge assumptions and generalizations. and of course this is just one relatively short quote, but there is also the fact that there are more than these two models for digital publishing.

MyFutprint — The true magic of Guided View comics (like Marvel Infinite or Thrillbent) is in the imagery created, not the in the Guided View system. You can get screen shots of each page state and read the comic as intended in a .cbr reader, just with cuts instead of fades (like reading on the Thrillbent site). DRM does literally nothing to stop piracy.

“Is that true that EVERY title ends up there? ”

No. But not because it cannot be done. Just like with everything else, there’s a lack of interest in some stuff. Or time. Or money. Or availability in real life. I don’t know exactly because it’s done for free by many thousands of people I don’t know, in their own time. In any case, I believe you can find all the best-selling comics, the best known, and most of the newer ones. In the best case (for the Ones In Power), DRM works better for (against) the lowest selling titles.

DRM does not, has never, and likely never will prevent piracy. The only people held back by DRM are the people who don’t bother to break/bypass it.

And yeah, MyFuturePrint, Cartman2 is right. Anything anyone cares about is available. And it only takes one person caring about a title enough to scan/webrip it to get it out there.

Firstly, I do agree with Mark’s sentiment that if you pay for a digital comic you should get a product that you are free to consume and do with however you want. And as such, I have found myself unable to partake of Comixology, and the others who practice their business model. I will, and do, gladly pay for DRM-free digital comics.

Secondly, I believe the DRM on digital comics, possibly more so than the DRM on any other form of media, serves only to punish those who legally purchase the comics. It limits them as to what they can do with the files they paid for/”licensed” while doing absolutely nothing to curtail piracy. Anyone with a scanner, a camera phone, or the ability to screen cap their monitor can easily pirate and distribute comics.

“Being a marketing business guy—I do have to ask about your statistics. Is that true that EVERY title ends up there?”
I heard an interesting quote at the Ubud Writers and Readers Fest the other day at a panel about copyright; “Anything worth reading/watching/listening to will be available online for free.”

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