Robot 6

England’s Wolverhampton Station becomes Wolverine Station (for today)

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On a day rife with fake announcements and Photoshoppery, this April Fool’s Day prank is real (or, rather, “real”): Wolverhampton Station, in England’s West Midlands, has been renamed Wolverine Station, if only for today. It’s a stunt orchestrated by Virgin Trains and Fox to promote X-Men: Days of Future Past.

London24 explains that the station’s 65 signs underwent the change, which was even reflected in the departure board at London’s Euston Station. Other signs (below) warned travelers about the potential threat posed by mutants. (Local radio station BBC WM even got in on the action, tweeting its opposition with a poster that reads “Mutant And Proud.”)

Actors Hugh Jackman and James McAvoy were also on hand Monday at Euston Station to unveil Virgin’s new 11-car train, which has been branded to promote X-Men: Days of Future Past (it will look that way until July).

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Comments

6 Comments

Simon DelMonte

April 1, 2014 at 7:11 am

Wait, this is a real fake? I skipped that article at another site because I thought someone was just being silly.

I really can’t say I like April Fool’s Day anymore.

They’re producing some interesting marketing for DoFP.

Wolverine Station? Sure. As long as no Yakuza want to fight me on top of the train, this’ll work. :)

Now if these yakuza get in the way of me making my train > game on. :D

So its Wolverine Station but they don’t allow mutants to use it?? Seems very strange. I love all the marketing for these movies though.

If this movie sucks.
I’m going to be upset .

Surely Jackman and McAvoy should have been at Wolverine station… They’d know the meaning of mutants then!

I hear that new train’s the best there is at what it does, bub, but there’s no word yet whether or not what it does is very nice.

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