Robot 6

Dale Earnhardt Jr. races in with new Superman car

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Dale Earnhardt Jr. has unveiled the No. 88 National Guard/Superman Chevrolet SS he’ll drive Sunday at Charlotte International Speedway in North Carolina as part of a new three-year promotional partnership between DC Entertainment, Warner Bros. Consumer Products and Hendrick Motorsports.

The new paint scheme brings with it a slew of related merchandise, from die-cast miniature cars to T-shirts to drink koozies, already available on the NASCAR website.

On the car, Superman is paired with the National Guard to promote Superman Hall of Heroes, a new gift-giving website launched earlier this month by Warner Bros. Batman, The Flash and Green Lantern will be featured on the cars of Hendrick drivers Kasey Kahne, Jeff Gordon and Jimmie Johnson, presumably later this summer.

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Comments

3 Comments

I think it is so cool one of the best sponcers hes ever had and Hendricks motor sports great job look wonderful love the schemes

JEFF SEGERSTORKOKEN

May 23, 2014 at 12:23 pm

What an insult to superman!

can not believe people waist their time to put people down!!
great to see ng and dc on jr’s cvar! looks good!
can not wait to see the rest of the cars!!

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