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This “Absolut x Marvel” line isn’t real, but part of me — the large part that likes vodka, comic characters and graphic design — desperately wishes it were.
It’s a concept by Indonesian designer Krizia Soetaniman uses the iconic Absolut bottle as a vessel for minimalist, yet instantly recognizable, portraits of such Marvel characters as Wolverine, Spider-Man, Venom, the Hulk and, yes, Iron Man.
Although I know I’m not the only one anxiously awaiting any word about Furry Water, I can certainly understand why Rafael Grampá isn’t hunched over a drawing board, banging out comics pages 10 hours a day: He’s kept busy by other, certainly more glamorous projects.
There’s that Nike commercial, and that deal with Absolut vodka that’s seen Grampá star in a television and print campaign, and design a limited-edition bottle. Now, as part of that same arrangement, he’s featured in a new TV spot and print ad for Next Frame (below), a project sponsored by Absolut in which people can help Grampá to create a 3D-animated short film, which will premiere March 14 in Berlin.
Beginning Feb. 3 on Absolut’s Facebook page, Grampá will update the film daily, based on suggestions from others. He’ll share his progress from his studio throughout the process.
We’ve already seen Mesmo Delivery creator Rafael Grampa step into the spotlight for an Absolut vodka television and print campaign, but now we get a look at the label the artist designed for the limited-edition Absolut Karnival. You can see the bottle from different sides below.
According to Absolut Collectors World, although the bottle will make its official debut later this month in Brazil, Mexico and Colombia, in time Carnival, it’s already making the rounds among collectors.