brave and the bold

The (boring?) business of The Brave and the Bold

8 Comments

Grumpy Old Fan

In a fractured, niche-oriented environment, it can be hard to justify one's existence, let alone one's relevance. When the tastes of your audience have changed, you are naturally prompted to change as well. Thus, MTV cultivates youth-oriented reality shows, VH-1 spotlights fading celebrities (and their desperate hangers-on), and The Weather Channel now plays meteorologically-minded movies like The Perfect Storm and The Wizard Of Oz.

To be sure, there must be scads of people who think AMC's shift towards showing Catwoman edited-for-TV is a step up from those all-weekend marathons of uncut Hitchcock films. Why shouldn't a channel try to keep as many eyes glued to it as possible? If you don't care what kind of elements Jim Cantore is braving, you can get your local radar instantly from the Internet. (And then you can watch Cantore highlights on YouTube.) Only those who remember how these channels began now lament what they have become -- and may envy their successes.