comics sales
Comics A.M. | Digital comics market triples to $25 million
Digital comics | ICv2 estimates the total value of the digital comics market in 2011 as $25 million, triple the 2010 figure, and boldly predicts that digital will account for 10 percent of the entire comics market in 2012. Digital sales grew faster in the second half of the year, which ICv2 attributes to three factors: DC’s decision to release its New 52 comics digitally the same day as print, the industry-wide trend toward same-day print and digital releases, and the proliferation of different platforms on which to read digital comics. As for digital taking away from print, the publishing executives ICv2 has spoken to over the past few months don’t seem to think that is happening. [ICv2]
Retailing | Retailer and journalist Matt Price takes the temperature at the ComicsPRO Annual Members Meeting, which kicks off today in Dallas, noting that members remain interested in DC’s publishing plans, and report “very strong sales” for Image’s Fatale and Thief of Thieves. [Nerdage]
- February 9, 2012 @ 07:15 AM by Brigid Alverson and JK Parkin
Comics A.M. | Direct market experiences best January since 2008
Sales | Sales of comic books and graphic novels to comic books stores through Diamond Comic Distributors increased 27.5 percent in January compared to the same month in 2011. Comics were up 32 percent while graphic novels were up 18 percent compared to 2011. DC Comics dominated all 10 spots at the top of the chart, with Justice League #5 coming in at No. 1. Batman: Through the Looking Glass was the top graphic novel for the month. [ICv2]
Passings | British comics artist Mike White, who illustrated Alan Moore’s The Twisted Man and numerous other stories for 2000AD, Lion, Valiant, Action and Score ‘n’ Roar, has passed away after a long illness. [Blimey!]
Publishing | Because the world demanded it, apparently, Random House plans to publish e-books of all the collected editions of Garfield newspaper comics. [Down the Tubes]
- February 6, 2012 @ 06:55 AM by Brigid Alverson and JK Parkin
Moonstone has pulp comics for a buck
It’s always exciting to discover a dollar bin of old comics, and Moonstone has just set one on the flea market table and opened it up. The publisher has put 27 titles (more, if you count variant covers) from their back stock on sale for 99-cents each. There’s some cool stuff in there, from Captain Action and Lady Action to the Moonstone Monsters line of anthologies featuring issues about ghosts, sea creatures, witches and more. Perfect for browsing and trying out some old stuff that’s new to you.
- January 30, 2012 @ 01:00 PM by Michael May
Comics A.M. | Comic sales rise by 3M copies as average price drops
Publishing | Number-crunching the direct-market charts, John Jackson Miller determines that sales of comics ranking in Diamond’s Top 300 increased by more than 3 million copies in 2011, bringing the total to 72.13 million. Dollar sales, too, rose by nearly $3 million, even as the average price of comic dropped by about a dime, from $3.58 to $3.49. [The Comichron]
Creators | Artist Fiona Staples has responded to Dave Dorman’s objection to her cover for Saga #1, which shows a woman breastfeeding an infant: “I find it a little hard to fathom why anyone would object to a depiction of breastfeeding, even if it were on a kids’ comic, which it isn’t. I have yet to hear a line of reasoning that makes sense to me. That said, anyone who wants to be grossed out by our comic is of course free to do so. I’m just going to fixate on the part where a master painter called me a ‘gifted artist.’” [ComicsAlliance]
- January 10, 2012 @ 06:55 AM by Brigid Alverson
Comics A.M. | Comics rebound in 2011 while graphic novels slump
Publishing | John Jackson Miller takes apart the December sales numbers and finds that while comics were up for the month, graphic novel sales fell just enough to prevent the direct market from having its first up year since 2008. In fact, trades are down 16 percent from December 2010, and Miller spends some time discussing why that might be — and why next year might be different. [The Comichron]
Publishing | Houghton Mifflin has high hopes for Are You My Mother?, the new graphic novel from Fun Home author Alison Bechdel: The publisher plans a first printing of 100,000 copies. [Publishers Weekly]
Retailing | Diamond’s Retailer Summit will be held the two days before the Chicago Comic & Entertainment Expo, with attendees receiving free admission to the April 13-15 convention. [ICv2]
- January 9, 2012 @ 06:55 AM by Brigid Alverson and JK Parkin
Comics A.M. | Justice League #1 sells 360,000 copies in four months
Publishing | Four months in, the DC Comics relaunch seems to be a success. The most recent sales figures show Justice League #1 selling more than 360,000 copies since August, and Batman #1 and Action Comics #1 selling more than 250,000. By contrast, Marvel’s strongest seller was Ultimate Spider-Man #160, which was in the 160,000-copy neighborhood. These figures seem to reflect sales in the direct market only; it would be interesting to see how many digital copies have been sold. [The Hollywood Reporter]
Awards | Nominations are open for this year’s Eagle Awards. [Eagle Awards]
Retailing | San Francisco retailer Brian Hibbs shares the top-selling graphic novels in his store for 2011, by units and by dollars. [Savage Critics]
Retailing | Christopher Butcher looks back on the events of the past year in the comics store he manages, Toronto’s The Beguiling. [The Beguiling blog]
- January 5, 2012 @ 06:55 AM by Brigid Alverson and JK Parkin
Comics A.M. | Antarctic Press to stop selling Wimpy Kid parody
Legal | Antarctic Press has agreed to stop selling Diary of a Zombie Kid and Diary of a Zombie Kid: Rotten Rules under the terms of a temporary restraining order issued Wednesday by a federal court. Wimpy Kid Inc. is suing Antarctic for trademark infringement, among other things, claiming that its Diary of a Wimpy Kid parodies are too close to the real thing. Antarctic CEO Joe Dunn signed the temporary restraining order, signifying that Antarctic agreed to it; the two companies are negotiating a settlement, according to court papers. One interesting tidbit: Diary of a Zombie Kid sold all of 850 copies in comics shops in August, while the first printing on the latest Wimpy Kid book was 6 million. [ICv2]
Retailing | The auction for the inventory of Arizona retail chain Atomic Comics announced last week has been moved to Jan. 10. [Sierra Auction Management]
Comics | Bayou Arcana is a new anthology of Southern Gothic horror comics with a gender twist: All the comics are written by men and illustrated by women. There are some pretty broad generalizations in this article — “There is a certain sensitivity that you find in women’s art that just does not appear in a lot of guys’ work,” says the project editor, James Pearson — but the project itself sounds interesting. [The Guardian]
- December 29, 2011 @ 06:55 AM by Brigid Alverson and JK Parkin
Comics A.M. | Atomic Comics inventory heads to auction
Retailing | The inventory Arizona retail chain Atomic Comics, which abruptly closed its four locations in late August amid the bankruptcy of owner Michael Malve, will be sold at auction Jan. 3 Jan. 10 in Phoenix, both live and online. Known nationally for its in-store signings, innovative marketing and sheer size, the 23-year-old chain gained international exposure last year when its name and logo were featured prominently in Kick-Ass, the film adaptation of the comic by Mark Millar and John Romita Jr. Photos of the inventory to be liquidated can be found on the website of the auction company. Update: The date of the auction has changed to Jan. 10. [Sierra Auction Management]
Publishing | Tom Spurgeon continues his yearly holiday interview series by talking to Tom Neely, Emily Nilsson and Virginia Paine about the future of Sparkplug Comic Books. [The Comics Reporter]
Publishing | Tim Stroup, co-founder of the Grand Comics Database, recently dug up some old comics sales figures from the 1940s; John Jackson Miller analyzes them and reaches an interesting conclusion: “comics may be reaching far fewer eyeballs, but it’s a more profitable business to be in today.” [The Comichron]
- December 21, 2011 @ 06:55 AM by Brigid Alverson and JK Parkin
Comics A.M. | Archie-Valerie romance rekindled; cartoonist resigns
Creators | Dan Parent discusses an upcoming Archie storyline that will bring Valerie Brown from Josie and the Pussycats to Riverdale, causing sparks to once again fly: “The fans can expect the next step in what I think is the most romantic story in Archie history. The chemistry between Archie and Valerie was hot the first time they got together, and now you’ve really got to see it simmer, all the way from the rekindling of their romance to getting much more serious than we’ve seen before.” [USA Today]
Editorial cartoons | Cartoonist Jeff Stahler has resigned from The Columbus Dispatch following accusations that he lifted ideas from other cartoons, including one that ran in The New Yorker. [Poynter]
- December 13, 2011 @ 06:55 AM by Brigid Alverson and JK Parkin
Comics A.M. | Comic sales climb 19 percent; IDW promotes Goldstein
Sales | The comic book market was up more than 19 percent in November when compared with the same period last year, with comics up 23 percent and graphic novels up 12 percent. So far this year the comics and graphics novel market is up 1.87 percent versus the first 11 months of 2010. If December cooperates, this could be the first up year for the market since 2008.
DC Comics was once again the top company in terms of market share. The company took six of the top 10 spots on Diamond’s Top 100 Comics list, with Justice League #3, Batman #3, Action Comics #3, Green Lantern #3 and Marvel’s Point One #1 making up the top five comics of the month. Batman: Noel took the No. 1 spot on the Top 100 Graphic Novels list. [The Comichron]
Publishing | IDW Publishing has promoted Chief Operating Officer Greg Goldstein to president, with a focus on new markets and acquisitions. He joined the company in 2008 from Upper Deck. [ICv2.com]
- December 12, 2011 @ 06:55 AM by Brigid Alverson and JK Parkin
Comics A.M. | The case against, and for, sales estimates
Sales charts | Responding to an iFanboy article that speculates on what titles Marvel might cancel next, Men of War and Viking writer Ivan Brandon makes the case against sales charts and the subsequent analysis of them each month: “There’s an ongoing debate, for a bunch of years now. There are numbers that circulate every month, inaccurate numbers, people track them, people use that flawed ‘data’ to comment on what they see as the progress or decline on the list. A lot of comics professionals are against this, for a lot of reasons. In my case, for my books, the books I personally share copyright on … my reason is, and no offense to anyone out there: My income is none of your business. Just as your income is none of mine.”
Tom Spurgeon offers a counterpoint: “Sales information seems to me an obvious positive, not because it reveals the bank accounts of creators, but because what sells and to what extent is basic information about a marketplace, and the shape and potency of a marketplace seems to me a primary item of interest for anyone covering that marketplace. It’s foundational to our understanding of how things work and why. Certainly this information is already manipulated to brazen effect by companies with something to put over on customers; I have to imagine this would become worse under a system of no information at all being released.” [Ivan Brandon, The Comics Reporter]
- November 22, 2011 @ 06:55 AM by Brigid Alverson and JK Parkin
DC execs discuss October sales, Kindle deal

DC Comics Executive Vice President of Sales, Marketing, and Business Development John Rood and Senior Vice President of Sales Bob Wayne try not to gloat too much as they discuss DC’s October sales numbers over at ICv2. (Actually, ICv2 did the gloating for them with the headline “DC Crushes Marvel.”) Thanks to strong sales of the New 52 line, DC took over 42% of the dollar share and 51% of the unit share in the direct market, pushing Marvel down to about 30% in both measures. And the pie got bigger: Single-issue sales were up 24% compared to October 2010. “We’re excited to see the reports from Diamond that we’ve won the month in dollar share and in unit share,” Rood told ICv2. “I consider that ironic as hell, since we don’t price our comics to win any dollar share battles, and we don’t pump out a lot of inventory to win any unit share battles. So the fact that this is happening accidentally just speaks to the readership of the New 52, and the support from our retailers, which we’re so appreciative of.”
In Part 2 of the interview, Rood says that he sees the sales increase coming from new and returning readers, who are in it for the long haul, as opposed to speculators buying issue #1s in the hope that they will become valuable collectors’ items.
He was a bit less forthcoming on the details of DC’s deal to put their graphic novels on Amazon’s Kindle Fire e-reader, refusing to discuss how long the exclusive agreement would last and whether DC was aware that Amazon would price Alan Moore’s Watchmen at $9.99, half the price of the print version.
As for the trade collections of the New 52, the chief difference that readers will see, Wayne said, is a more unified trade dress; the graphic novels are definitely being presented as a jumping-on point for new readers. As to quantity and schedule, he said that the graphic novel releases will be spread out a bit, compared to the fairly concentrated launch of the monthly comics. While DC is publishing fewer comics titles than last year, the number of graphic novels will remain the same because they will be reaching into the vaults to publish older material, and movie tie-ins, in graphic novel form.
- November 11, 2011 @ 02:00 PM by Brigid Alverson
Quote of the day | ‘Reality will be hitting DC very quickly’
“Can you please refrain from claiming that sales to retailers represent real sales? Aside from a small core of books, most DC #2′s have under performed. DC will be getting back large returns on these books. Even in September our DC sales did not approach Marvel sales. And in October Marvel crushed DC in our store. Sales to retailers are NOT sales to customers. Reality will be hitting DC very quickly, just as it hit retailers in October.”
– retailer Andy Battaglia of Comics Etc. in Rochester, New York,
responding to ICv2.com’s analysis of October’s direct market sales
- November 9, 2011 @ 09:00 AM by Kevin Melrose
Sales of DC’s New 52 titles slip just 6% in second month
In a month when half the books ordered by direct market retailers were from DC Comics, sales of October’s New 52 titles declined just 6 percent from those of the September debuts, a figure ICv2.com notes is less than half the typical decay between first and second issues.
As Comic Book Resources reported on Friday, DC claimed 42.47 percent of the market in dollars and 50.97 percent in united sold in October and dominated Diamond Comic Distributors’ Top 20 with 17 spots. According to newly released estimates from ICv2, the top six DC titles broke the 100,000-copy mark, led by Geoff Johns and Jim Lee’s Justice League #2 with about 180,700.
Sales of 14 New 52 titles saw gains from their first issues, with Animal Man boasting a 14-percent jump, followed by Batman and Swamp Thing with 7 percent each. Superman and Blackhawks, however, saw 26-percent drops. Perhaps unsurprisingly, the two DC relaunches that attracted controversy, Catwoman and Red Hood and the Outlaws, saw 6-percent jumps.
Just one Marvel title sold more than 100,000 copies: Incredible Hulk #1, by Jason Aaron and Marc Silvestri, with about 106,470. Wolverine and the X-Men #1 and Fear Itself #7 each hovered above 95,000.
It’s probably also worth pointing out the sheer number of DC reorders that appear high on October’s Top 300, led by Aquaman #1 in the 88th spot with more than 28,000 copies (pushing total sales of the first issue past 100,000 copies). That’s more than the orders for new issues of Marvel’s Hulk, Deadpool, Punisher and Thunderbolts.
Related: Rood & Wayne Unpack DC’s New 52 Sales Success
- November 8, 2011 @ 06:00 AM by Kevin Melrose
Comics A.M. | Direct market tops $40 million in October
Comics | John Jackson Miller slices and dices the October numbers for the direct market, noting that overall dollar orders for comic books, trade paperbacks, and magazines topped $40 million for the first time since September 2009. Orders rose 6.9 percent over September, the first month of DC’s relaunch. “While that may sound counter-intuitive, it isn’t when you consider that all those first issues continued to have reorders selling through October,” Miller writes. “Retailers with an eye on the aftermarket may also have some sense that second issues are historically under-ordered — something which goes at least back to the experience of G.I. Joe: A Real American Hero #2 in the 1980s, which wound up being much more valuable than its first issue.” [The Comichron]
Passings | Tom Spurgeon reports that author Les Daniels has passed away. Daniels wrote horror fiction and nonfiction books on the comic industry, which include Comix: A History of the Comic Book in America, Marvel: Five Fabulous Decades of the World’s Greatest Comics and DC Comics: Sixty Years of the World’s Favorite Comic Book Heroes. [The Comics Reporter]
- November 7, 2011 @ 06:55 AM by Brigid Alverson and JK Parkin











