Although mainstream comic publishing is built on characters and brand names, the importance of creators has been one of the keys to its success. Since the early 1990s, talented creators have served as fonts of ideas as well as big draws for sales. And with the competition between DC and Marvel reaching to new heights in the build-up to “The New 52,” comic creators are being snapped up left and right into exclusive agreements and put to work. But amidst all of this, there remains a number of talents that haven’t been drafted. They might simply prefer to work on their own outside the Big Two or are just waiting for the right offer. I’m going to list creators who could make a big difference if they chose to go to Marvel or DC.
Let me preface this to say that I’m avoiding mentioning some creators due to the fact that they’re generally considered as not looking for work from Marvel or DC. I’m talking about creators like Alan Moore, Brian K. Vaughn, Robert Kirkman, Mike Mignola, Joss Whedon and the like.
Joe Hill: Joe Hill is many things to many people. For comics readers he’s the co-creator of the IDW epic Locke & Key; for novel readers he’s the writer of Horns and Heart-Shaped Box; for Stephen King, he’s his son. With all of that, Joe Hill could be a potent force if DC or Marvel would choose to go the lengths to get him on board. Hill is no stranger to super-heroes; he wrote a story for Marvel’s Spider-Man Unlimited years ago, and did the recent series The Cape for IDW. Imagine him in the city limits of Gotham or perhaps showing up in Marvel’s version of Hell’s Kitchen.