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Comics A.M. | February’s record low, skepticism about digital plans

Green Lantern #62

Publishing | February brought a noteworthy, if unwanted, record for the direct market: The lowest-ever top title on record. Green Lantern #62 led Diamond Comic Distributors’ Top 300 with an estimated 71,500 copies, 18,400 less than the previous record holder. Chart watcher John Jackson Miller writes, “For the first time, we probably cannot say that when all reorders and newsstand sales are added, the total will be above 100,000 — although we certainly would expect its eventual readership to go above that mark given reprint editions (to say nothing of digital).”

DC’s $29.99 Batman: The Return of Bruce Wayne deluxe hardcover helped to push year-over-year dollars sales up 6.92 percent, offsetting a slight decline in periodicals to and nudging combined sales up .94 percent. “Sales of those ‘long tail’ titles below the Top 300 masked a weakness at the top of the list,” ICv2 notes. “Unit numbers at the top of both the periodical and graphic novel lists were some of the lowest since ICv2 has been tracking comic sales.” [ICv2.com]

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