Disney Publishing Worldwide this morning launched its free Disney Comics App for iPad, iPhone and iPod Touch, with more than 50 titles ranging from the classic adventures of Mickey Mouse and Donald Duck to newer properties like Cars 2 and Tron: Legacy. Two new comics will be added each week.
Individual stories are 99 cents, with themed bundles available for $3.99 through In-App Purchase. The app debuts in the United States and will be available in more than 80 countries. It will be available in additional markets later this year.
Disney boasts that the app offers “a new, director-style reading experience,” with readers allowed to choose portrait or landscape mode, automatic or manual smart paneling, and double-page spreads. Readers also may preview titles before purchase, share their stories on Facebook and save content for offline reading. There’s also a feature that automatically updates readers when stories relating to their favorite characters become available. Also: sound effects!
“Comics are a tremendous part of our heritage and we see great potential and interest in bringing our extensive catalog of Disney Comics to mobile devices,” Russell Hampton, president of Disney Publishing Worldwide, said in a statement. “We create over 25,000 original comic pages each year and it’s critical that we deliver this content to our readers around the world. We have over 1 billion Disney comic readers today, and our Disney Comics App will further broaden that audience.”