"Justice League": Exploring How Superman Returns (Again)
Film, Comic Books
After the January Image Expo, Image Comics received some flak because most of the creators on stage were white men. On Wednesday, Publisher Eric Stephenson’s keynote address to the Image Expo held in conjunction with Comic-Con International included the following comments: “If we want to build a more diverse industry, though, if we want to develop a more diverse talent pool, then it is of utmost importance that we produce comics that appeal to as wide an audience as possible …”
That was said within the context of the historic gender disparity in comics, especially when looking at mainstream comics and the direct market. There’s more evidence than ever that the gender disparity in readership is no longer true; women are just as likely to read comics as men. If that’s true, then one would hope that just as many would be likely to attempt to make comics. That doesn’t seem to have come to pass in this corner of the industry, but Image announced a trio of upcoming releases that will hopefully start to shift the momentum in the right direction. If nothing else, these are among the most promising books to be announced at Image Expo, and they build on the gratifying surge in creator-owned comics.
While an anonymous employee of Hawken video game developer Meteor Entertainment acknowledges she has a pretty amazing job — great product, “top notch” gender awareness — one thing got under her skin: a poster-sized piece of comic art for the game outside the office of CEO Mark Long featuring a scantily clad female mechanic she dubbed “Ruby Underboob” (above left).
As she relates on The Hawkeye Initiative, after “grinding my teeth into tiny shards,” she turned to co-worker Sam Kirk to create a second image, this one featuring a scantily clad male mechanic named Brosie the Riveter. On April Fool’s Day, they sneaked into the CEO’s office, switched the posters and waited for a reaction.
Comics | Ohio drivers moved a little closer to getting their Superman specialty license plate Wednesday as the proposal was outlined for a state Senate committee. The bill, which already passed the state House, is on track to go to the full Senate for a vote before the end of the year. The Siegel & Shuster Society launched the campaign for the plates in July 2011 to honor the 75th anniversary of the Man of Steel in 2013; the character, which debuted in 1938, was created six years earlier in Cleveland by Jerry Siegel and Joe Shuster. The original plan for the plates to include the slogan “Birthplace of Superman,” that met with objections from Warner Bros., which insisted he was born on Krypton. The legend will now read, “Truth, Justice and the American Way.” [Plain Dealer]
Manga | Tony Yao summarizes a recent article from The Nikkei Shimbun that analyzes the readership of Shonen Jump, which is 50 percent female despite the magazine being targeted to boys (“shonen” means “boy” in Japanese). They break down the popularity of series by gender and discuss how the female audience affects editorial decisions. [Manga Therapy]