On top of everything else, a giant lizard might crush your store
For years I’ve imagined running my own comic book store. I’ve dreamed of it, even planned; sometimes I scope out locations while driving around town. I’m sure lots of fans have similar fantasies, but unlike everyone else, I would run the best comic shop ever. Not only would it be the best, it would be the most unique shopping experience. It would be perfect.
Of course, reality would be significantly different, and probably far less impressive. I mean, I’m fairly confident I could make a better store than the guy from The Simpsons. But how would I really make it stand out? When I sit down and think about it, I don’t understand how anyone would think it’s a good idea to open up a store.
Here in Los Angeles, like in a lot of major cities, we’re pretty spoiled. There’s no shortage of truly exceptional stores, whether you’re in the Valley, in Hollywood or on the Westside. And if you want that old, crummy comic dungeon of yore, there are a few of those as well. The Westside might not be quite as saturated, but L.A. is generally well-covered, which means there might not be room for a new store. Invariably, I would be stepping on someone’s territory. A store here would either create bad blood with the nearest specialty shops and their patrons, or it would really have to go in a different direction and appeal to a neglected or untapped demographic. That’s certainly possible. On the other hand, L.A .rent is notoriously high.