Digital comics were the big story of 2011, and there is no question that comiXology dominated the field. CEO David Steinberger and his crew realized the potential of digital media to transform comics back in 2007, but they didn’t start on the iPhone. What comiXology did first was put comics solicitations online (as opposed to trapping them in a paper catalog, as Previews does) and set up a system for digital pull lists that users could tie in to participating retailers or simply print out and bring to the store.
Now the comiXology brand means much, much more. They were among the first digital comics distributors on the iPhone and then on the iPad, and their digital comics app, simply titled Comics, is one of the top grossing apps in the iTunes store. They also have their own web store as well as an Android app. ComiXology is also behind almost every comics publisher app, including Marvel, DC, Image, IDW (a recent addition), Dynamite and BOOM! Studios, as well as single-property apps such as Scott Pilgrim, The Walking Dead, and Star Trek.
ComiXology smurfs another one: They will publish a dedicated Smurfs app for the iPad, iPhone, and iPod Touch that will include seven full Smurfs comics. Like other comiXology apps, the app itself is free, and the comics are available in-app for $3.99 each; the corresponding print volumes retail for $5.99 paperback, $10.99 hardcover, so that’s a pretty smurf deal.
The Smurf comics are published by Papercutz, the all-ages imprint of NBM Publishing, and Papercutz publisher Terry Nantier smurfed the opportunity to point out that the little blue fellows started out as comics before they were animated cartoons. “I grew up with these comics, they truly are classics. It’s a shame that these books, which have been in print forever everywhere else on Earth, have been out-of-print for so long in America, which is why we decided to publish them in print and digitally,” he said.
Although you need an iThing to get the app and buy the comics, they sync with comiXology’s Comics reader, which is available for web browsers and Android devices as well as iOS.