James Gunn Archives - Robot 6 @ Comic Book Resources
Fans who remember checking the pegs at Target for the latest releases in Kenner’s Star Wars action figure line can appreciate this: Eddie Utrata shares a mock-up of what a Guardians of the Galaxy action figure might have looked like in the 1980s, specifically the back of the card that holds the figure (which, if I’m being honest, was always my favorite part of browsing for action figures — looking at the back of the card to see what I was missing).
The box caught the attention of James Gunn, director of the big Guardians movie due in August:
As Marvel prepares for the August premiere of its biggest movie gamble to date, Guardians of the Galaxy, we’ve seen its publishing division reposition what once was an oddball, third-tier concept as a first-rate, if still oddball, franchise, first with the flagship title written by Brian Michael Bendis and next with Rocket Raccoon by Skottie Young.
As interesting as that transformation may be, I’m utterly fascinated by how Marvel’s parent company Disney has gone all in on merchandising an adaptation of a comic that, this time last year, no one outside fan circles had ever heard of. Granted, with the production budget for Guardians of the Galaxy in the neighborhood of $150 million (and probably nearly that much for marketing), the studio can’t afford to be timid.
Still, Disney Consumer Products has lined up more than 50 licensees, from Hasbro and LEGO to Mad Engine and Freeze, for what it views as Marvel’s Next Big Thing, at least as far as merchandise is concerned.
“It is always exciting to launch something new in consumer products, as we did with Iron Man in 2008,” Paul Gitter, senior vice president of licensing for Marvel at Disney Consumer Products, said in a statement. “By showcasing what is unique about this amazing new film we are able to develop a third Marvel franchise that can be at retail alongside our powerhouse franchises of The Avengers and Spider-Man. Continuing to diversify the Marvel offerings for consumers is a key strategy of ours.”
Faced with growing criticism, Guardians of the Galaxy director James Gunn has apologized for insulting comments he made about women, gays and lesbians in a nearly two-year-old blog post, characterizing his remarks as “poorly worded and offensive to many.”
The statement, released last night by the Gay & Lesbian Alliance Against Defamation and re-posted on Gunn’s Facebook page, followed outreach from the organization, condemnation by the Human Rights Campaign — “James Gunn’s blog post is offensive not just to LGBT people and women but rather to anyone with even the slightest sense of decency” — and online outrage, all stemming from a deleted February 2011 post on the filmmaker’s website.
Newly unearthed via Google Cache, the results of a “Superheroes You Most Want to Have Sex With” poll include commentary in which Gunn refers to Gambit as “this Cajun fruit,” calls teenage mother Stephanie Brown “easy,” admits wanting “to anally do” Kitty Pryde, and suggests Tony Stark could “turn” the lesbian Batwoman.
Even as the casting search gears up for Marvel’s Guardians of the Galaxy, a push has begun online to convince the studio to fire director James Gunn over objections to a nearly two-year-old blog post that many view as misogynistic and homophobic. (Note: This post contains graphic language.)
The Feb. 17, 2011 post containing the results of a “Superheroes You Most Want to Have Sex With” poll, complete with Gunn’s commentary, was deleted at some point from the filmmaker’s website but the cached version resurfaced earlier this week on Tumblr before receiving further exposure Wednesday on The Mary Sue. Why Gunn’s post was only recently unearthed is a bit of a mystery (he was confirmed to direct Guardians of the Galaxy more than two months ago).
Gunn’s superhero sex poll includes male and female characters — 50 in all — ranging from Wonder Woman and Superman to Spider-Man and Ms. Marvel. While The Mary Sue notes “there’s nothing wrong about running a poll for the most sex-able superhero on your site,” the complaints arise over some of the filmmaker’s accompanying commentary.