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BOOM! Studios lets readers ‘vote’ with their dollars

Iowa may have their straw poll, but BOOM! Studios is going nationwide with an opportunity to let comics readers make their own choices—by buying comics from BOOM! in their Decision 2012 promotion. It’s a neat little stunt—they have 10 bio-comics about different candidates available for pre-order, and whoever gets the most orders wins the straw poll! The fact that voters will be enriching the coffers of BOOM! Studios is, of course, a small price to pay for democracy.

Being the intrepid reporter that I am, I found the press release raised more questions than it answered, so I fired off some questions to BOOM! marketing director Chip Mosher. Here’s what I found out:

Robot 6: Where did these comics come from? Are they Boom originals or were they published elsewhere? Who are the creators?

Chip: BOOM!’s a pretty collaborative environment. With this, the blame is on me. I’m a big political junkie and have been since I was a kid. I don’t know, I guess it’s a sickness. But anyway, I was reading an article one night and saw all the candidates lined up shoulder-to-shoulder and the idea just popped into my head. I brought the idea to the team, they looked at me like I was joking, then I said, “no, seriously!” And we were off to the races! So yes, these are totally new and original comics! Right now all that we are showing off are the awesome covers Jeffrey Spokes, but we’ll show more stuff down the road.

Robot 6: Did you have a Tim Pawlenty comic that you had to quickly kill?

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