In reference to the challenge Kirkman made to Todd McFarlane a few years ago to start drawing again, which resulted in the comic Haunt, Atomic Comics asked Kirkman if there were any other creators out there who he wanted to “challenge to push their limits.” Kirkman responded:
What’s that Bendis guy done lately? All kidding aside, I’d love to see Jeph Loeb try his hand at an original creator-owned book. Millar has proven that when top-flight talent take the plunge it has the potential for massive success, and Loeb does the most commercial books out there with only the highest caliber of artists. I’d buy a creator-owned book by him in droves and I know he would excel at it. But sadly, I think he’s too comfortable on that fat corporate teat. Still, I hold out hope. Don’t you know that guy, Malve? Tell Loeb how many copies you could sell of his own Kick Ass. I don’t even care if he does it at Icon–I just want to read it.