Lance Fensterman Archives - Robot 6 @ Comic Book Resources

Comics A.M. | C2E2 sees growth in attendance, floor space

C2E2

C2E2

Conventions | Lance Fensterman, ReedPOP’s global senior vice president, talks about his company’s strategy of focusing on a few big shows, rather than a lot of smaller ones, and gives the numbers for last month’s Chicago Comic & Entertainment Expo: Attendance was about 62,900, up 18 percent from last year, and the show floor grew by 15,000 square feet. Attendees are mostly in the 18-to-35 age group, and the majority are male, although the proportion of women at C2E2 has increased by 6 percent since 2011. Male or female, many of the folks on the floor seem to be “casual consumers” rather than “hardcore fans”: About 50 percent of attendees at New York Comic Con were there for the first time. “Depending on which exhibiting company you’re talking to, they either love it or they’re not sure what to do with it,” Fensterman said. “You’re delivering new readers and new potential consumers. We think it’s cool that you’re getting that fresh perspective, not quite so jaded (been there, done that).” [ICv2]

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Comics A.M. | New York Comic Con attendance tops out at 116,000

New York Comic Con

Conventions | Attendance at New York Comic Con was about 116,000, according to ReedPop Group Vice President Lance Fensterman, who talked about why lines were so long outside the Javits Center, the decision to put artists alley in the North Pavilion, and the problem of counterfeit badges. The construction at the Javits will be complete next year, opening up an additional 90,000 square feet for the event. [ICv2]

Conventions | Sam Thielman explores the way marketers use New York Comic Con to sell everything from video games to Craftsman tools. [Adweek]

Conventions | Scott Cacciola tags along after Brooklyn Nets center Brook Lopez, a huge comics fan in both senses of the word, as he makes his way through NYCC, hangs out with DC Comics Co-Publishers Jim Lee and Dan DiDio, and checks out artists alley. [The Wall Street Journal]

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Comics A.M. | Council OKs San Diego Convention Center expansion

Comic-Con International

Conventions | San Diego City Council has given final approval to the planned $520 million expansion of the San Diego Convention Center, viewed as necessary to keeping Comic-Con International in the city past 2015. The project still faces a legal challenge to a financing scheme involving a hotel-room surtax, as well as state regulatory approval, leading the city attorney to caution that the targeted 2017 completion date is just “a goal.” Whether Comic-Con organizers can be convinced to sign another three-year extension to their contract remains a big question. [NBC San Diego]

Conventions | Most of Heidi MacDonald’s article about New York Comic Con is behind a paywall at Publishers Weekly, but she pulls out some stats at The Beat: Ticket sales are up 190 percent over this time last year. As the capacity of the Javits Center is somewhere south of 110,000 people, this means the ReedPOP folks won’t sell any more tickets than last year, but they are selling out faster. Three-day and four-day passes are already gone, only Friday tickets remain, and ReedPOP vice president Lance Fensterman expects everything to be sold out by the time the show begins. [The Beat]

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Comics A.M. | A look back at 10 years of Free Comic Book Day

Free Comic Book Day

Free Comic Book Day | In anticipation of Free Comic Book Day on Saturday, the San Francisco Chronicle interviews Joe Field of Flying Colors Comics, who came up with the idea in the first place, inspired by “free scoop” days at ice cream shops. [San Francisco Chronicle]

Free Comic Book Day | John Jackson Miller traces the 10-year history of Free Comic Book Day. [The Comics Chronicles]

Conventions | ReedPop Group Vice President Lance Fensterman takes stock of this year’s Chicago Comic & Entertainment Expo and sees plenty of growth, both in attendees (42,000 this year) and exhibitors. It looks like the show will continue: “We feel like we got the answer we needed. We made maybe a little bit of money, which is fine. Year 3 is when we expect to start to see some positive cash flow, but even more so we felt that the community embraced the event and the turnout and the ticket sales reflect that—and that is just what we needed to see.” [ICv2]

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