You’d be surprised by how many people don’t know how comics “work.” Really. Moms and aunts mostly, but a few granddads slide in or brothers or other assorted family simply don’t know or choose not to know. Mind you, it’s a little tragic to say that how comics work is unfathomable to anyone who, I don’ know, has functioning sight and understands how to read. You would think that the average Christmas shopper would be able to figure this out, but I stand before you as a retail clerk from a local comic shop and can announce with some shame that “how comics work” is apparently one of the mysteries of the universe.
With this in mind, it’s a little easier to understand how pop culture has accepted our sequential art and storytelling style. Comic book movies and TV shows (as we’ve gotten them in the new millennium) traditionally start at the beginning. People want to be there as our hero dons a mask for the first time or witness the tragedy of Uncle Ben’s death with them, any moment in which mortal man becomes …well, super. The idea that the new Amazing Spider-Man movie could bear the words “The Untold Origin” seems ludicrous since I’m pretty sure this is an origin well explored. But here we are anticipating a new story that’s the same story promising new information on what we already know.
Why? Because comic books are an impenetrable wall that no mere mortal can scale. Despite the fact that the tools are simple, despite the fact that basic characters and story concepts are now known around the world by the mass market, comics remain confusing. To the general public, the common knowledge may be there, but understanding lives underground with the Morlocks and Mole Men.