Axel-In-Charge: Extending "Secret Wars," Excitement for a "Totally Awesome Hulk"
Social media and e-commerce is ever-evolving as all of us can easily attest. In the past month or so, I became aware of Thwipster, an online enterprise with the slogan “Daily Deals for your Inner Geek.” The enterprise describes itself as follows: “At the core of Thwipster is a daily deal website that offers a little bit of everything for the person who loves their geek culture. Simply put, it is the daily deal site for your inner geek. We are striving to make Thwipster a destination that will make your quest to score the world’s finest graphic novels, toys, games and assorted geek culture items a more rewarding experience in a multitude of ways. We are also taking a very hands on approach to the selection of the materials we sell, so you can trust us to provide only the highest quality geek culture related items.” To better grasp the game plan for Thwipster, I recently caught up with Lance Sells, co-founder and director of Thwipster. In addition to discussing Thwipster, we also delve into his work in motion graphic novels (via Motherland).
Tim O’Shea: How did you initially conceive of Thwipster and how long was it in development before it launched?
Lance Sells: My brother Chad and I would talk on the phone and he would consistently bring up his thoughts about opening a comic store down in his area. He’s someone that goes to his local comic shop to hang out and talk where I’m someone who orders mainly online and have a pretty big interest in startups and technology. So from there we merged our interests, buying habits and tastes and came up with this idea to do a Daily Deal for geek stuff with a strong focus on graphic novels. As far as development time it was pretty fast from concept to launch. We talked mid-February and launched late April so it was about 10 weeks from idea to fruition.