Pearls Before Swine
“When I started, if you got syndicated, you were basically set — you’d make a good living, and you wouldn’t have to worry much else. In the 11 years since then, that door has basically closed. There is no new great syndicated strip, and there probably won’t be. Literally, there are no new launches. Now, to make it, you have to go that web route. Many of those guys, from Penny Arcade to Cyanide and Happiness to The Perry Bible Fellowship — which are all excellent — claim to make a living, but how do you know? I can tell you that even if someone does a strip and it’s fairly popular online, the money is not online. I question a lot of claims about the money being made, and the question remains that if things continue to go that route for newspapers, and you have to make money online, how do you do it?”
– award-winning cartoonist Stephan Pastis, on how the market for comic strips has changed since Pearls Before Swine received wide syndication in 2002
Graphic novels | The seventh volume of Sailor Moon was the top-selling graphic novel in bookstores in September, according to BookScan, followed by Naruto,Vol. 58, an Avengers character guide, the third volume of Batman: Knightfall, and vol. 3 of Avatar: The Last Airbender: The Promise. ICv2 notes that, the Avengers book aside (and it is published by DK Publishing), Marvel is completely absent from the top ten, although DC makes a strong showing. [ICv2]
Creators | Hope Larson, who adapted Madeline L’Engle’s A Wrinkle in Time into graphic novel form, chats with Margaret Ferguson, her editor on the project. [Publishers Weekly]
Retailing | A judge on Friday approved a proposal to pay Borders Group executives up to $6.6 million in bonuses as the bookseller reorganizes under federal bankruptcy protection. The company had originally requested $8.3 million — that figure met with objections from the U.S. bankruptcy trustee — in a bid to retain key corporate personnel. Since Borders filed for bankruptcy on Feb. 16, 47 executives and director-level employees have left, leaving only 15 people in senior management positions.
The approved plan comes with conditions, tying some bonuses to the company’s ability to pay creditors and save $10 million over the next two years in leases on the remaining stores or in non-personnel cost reductions. [Businessweek, AnnArbor.com]
Publishing | Dark Horse CEO Mike Richardson talks more about the publisher’s recent layoffs, saying that some reports of the cutbacks were overblown: “We have 150 employees. We let seven people go across three different divisions. What is that 4%, 5%? Our staff was just getting too large. The real reason for the layoffs is that we get worried about the cost of doing business. We’re sitting there looking at the rising health insurance costs, the changes in the cost of doing business. We thought we were going to get some relief in the form of cover prices moving to $3.99, but I guess the market’s made a really strong statement on that price. Meanwhile we’re getting squeezed on paper and printing costs at the same time — and creators certainly don’t want to take any less money.” [ICv2.com]
Over the past few months, I’ve been introducing my son to the wonder of Calvin and Hobbes, the nationally syndicated comic strip that ran from 1985 to 1995. So creator Bill Watterson was already on my mind, when I gained access to a preview of Nevin Martell’s Looking for Calvin and Hobbes: The Unconventional Story of Bill Watterson and His Revolutionary Comic Strip. The book aims to trace “the life and career of the extraordinary, influential, and intensely private man behind Calvin and Hobbes”. In this new email interview, Martell and I get a chance to discuss the ground he covers in the book and the folks he got to interview in his pursuit.
Tim O’Shea: You did some advanced marketing of the book a few months back by releasing the first chapter of the book for free upon request. Did you find that helped generate buzz for the project?
Nevin Martell: The free chapter giveaway turned into an insane bonanza of buzz, which, frankly, I was totally unprepared for. My publishers told me that super successful versions of this kind of promotion in the past had garnered a couple of hundred requests. But then the offer got written up by BoingBoing and NPR, not to mention a slew of comic-related blogs and the Twittersphere, so suddenly I had hundreds of requests pouring in. Since I was initially answering all these requests individually, it turned into three days of hitting reply, attaching a file, writing a quick note, and then repeating. Ultimately over 4,000 people requested the chapter, which just blew my mind. Actually, my mind is still blown.