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SDCC | PETA and Bluewater target SeaWorld with airport ad

bluewater-peta

Thousands of people flying this week to Comic-Con International will be greeted at San Diego International Airport by a large ad targeting SeaWorld.

The $24,000 display, produced by PETA and comics publisher Bluewater Productions, features a cartoon of an orca with the marine parks’ CEO gripped between its teeth, accompanied by the text, “He Will Let You Go If You Let Him Go.” It was installed today in Terminal 2.

“With 130,000 people coming into San Diego for Comic-Con, we couldn’t miss this opportunity to bring this image to people,” PETA Senior Vice President Dan Mathews told San Diego’s ABC 10 News.

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Comics A.M. | PETA comic containing graphic pamphlet outrages grade school parents

peta-cowComics | Parents at a Woodland Hills, California, elementary school are outraged that a comic handed out to their children turned out to include graphic images of cows being mistreated in factory farms. A calf had been brought to the school for a unit on dairy farming, and when children were given a copy of what looked like a kid-friendly comic titled A Cow’s Life, they didn’t anticipate what they found inside: Images of cows being mutilated, electrocuted and dehorned. PETA executive vice president Tracy Reiman apologized, saying the comics were intended for adults (it’s not clear how or why they were distributed to the children, though the copy provided to the local media is labeled on its covers as “PETAkids Comics”), and offered to provide non-dairy ice cream sandwiches to students and staff.

UPDATE: PETA has clarified to ROBOT 6 that the comic itself is a kid-friendly publication. However, it contained an inserted pamphlet intended for parents which featured graphic photographs of “pictures of baby cows being electrocuted, factory farms with machetes.” PETA maintains that the pamphlet was not intended to be included inside the comic, and “intended for the in-depth leaflets to go to the students’ parents so that they could be fully informed about how the dairy industry hurts animals (and how dairy products can make kids and adults sick).” [CBS News]

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