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For the past 18 years, Ron Perazza has worked in and around the comics industry in virtually every facet of the medium. He’s best known for spearheading DC Comics’ first major foray into original webcomics content with the celebrated but sadly defunct Zuda initiative, but now he’s in a different place — but still doing what he’s always done: pushing to get comics in front of as many people as possible.
After working for 12 years at DC and briefly at digital-comics platform comiXology, Perazza is pushing innovation in comics formats and delivery systems as a consultant for others and with his own initiatives. One of those is Comic Book Think Tank, an idea incubator of sorts for Perazza and collaborator Daniel Govar to examine and execute comics in a digital world. Their first release was the comic Relaunch, with more planned. I talked with Perazza about the future, and what led him down the path to where he is today.
It seems almost every new digital comics project announced is “destined” to change the industry and the way comics are read. Sometimes however, people find it’s not about reinventing the medium but about simply providing new stories for it and an easier way to read it.
Ron Perazz, former vice president of online for DC Entertainment and former vice president of comiXology, has teamed with artist Daniel Govar on a three-pronged foray into comics online: a website, a comics reader and a venue for works of that kind. Comic Book Think Tank will play host to all of this, working as one part incubator and one part firing range to test out new ideas and to showcase webcomics from the team. Their first offering is a science-fiction-themed series called Relaunch that’s available now on their website both for desktop and mobile devices.