Superman Workout
Australian court rules gym can’t trademark ‘Superman Workout’
An Australian federal court has ruled a Melbourne fitness service cannot register the trademark “Superman Workout,” finding the company made the application in bad faith.
DC Comics had appealed a July decision by the registrar of trademarks that Cheqout Pty’s use of “Superman Workout” was unlikely to deceive or confuse consumers, or lead a significant number of people to presume there’s a connection between the fitness classes and the publisher.
DC wrestles with ‘Superman Workout’ trademark in Australia court
DC Comics has taken its objections over a “Superman Workout” to federal court in Sydney, Australia, arguing a Melbourne fitness service should not be allowed to register the trademark.
According to 9News, the publisher is appealing a July decision by the registrar of trademarks that Cheqout Pty’s use of the “Superman Workout” mark, as it was unlikely to deceive or confuse consumers, or lead a significant number of people to presume there’s a connection between the fitness classes and DC Comics.
