While the whole rest of the world, it seems, is experimenting with digital comics, Box Brown has been going the opposite direction, publishing indie print comics through his own Retrofit Comics. I talked to him when he was launching the first season of Retrofit Comics, in fall 2011, and now that he’s back for a second round, I thought it would be a good time to ask him what he learned from the first iteration and what he will be doing differently this time.
Robot 6: What did you learn from your first year as the publisher of Retrofit Comics?
Box Brown: I think I spread myself too thin. I released 17 comics in about 18 months while working on a graphic novel of my own and I was working too hard. I wasn’t able to give each release the attention it deserved. Also, I learned a lot about “seasons” in the retail world. Stuff slows down a lot in the Summer. And, I think I also learned that people actually wanted a comic from Box Brown the cartoonist as well. Publishing your own work until a brand like this is kind of a weird feeling. I think I was uncomfortable with it for a while, but I’ve learned to say “fuck it”